🏆 LinkedIn Top Voice, Digital Marketing, UAE 🌍 Dubai-Based · Open to Remote, Any Timezone
Senior Performance Marketing Manager

360° performance marketing: Google & Meta Ads, SEO/GEO/AEO, and AI automation.

6+ years running full-funnel marketing, paid media, SEO/GEO/AEO, email, and WhatsApp automation, for banks, government free zones, and high-growth apps across UAE, GCC, UK & US, including the Harrods London investor showcase. One of the few marketers in the UAE with documented, dashboard-verified GEO (Generative Engine Optimization) results for a government entity, not just a claim on a resume. Currently the primary marketing point of contact for Payoneer across EMEA, LATAM, USA & APAC, open to remote-first senior roles worldwide.

Chirag Variya
6+
Years experience
90K/mo
Paid media budget managed
829+
Qualified leads at AED 17 CPL
90%
Lead response time cut (AI automation)
What I Do

Six channels, one owner, verified numbers.

Google Ads & PMAX

Bilingual Performance Max, Search, Display and YouTube campaigns for banking and real estate clients.

AED 14.15 avg. CPA, bilingual PMAX

Meta & Paid Social

Advantage+, custom and lookalike audiences across Meta, LinkedIn, TikTok, and Snapchat.

AED 0.02–0.08 per link click

SEO, AEO & GEO

Technical SEO, content architecture, and generative-engine visibility across Google SGE, ChatGPT, and Perplexity.

31.61% to 37.67% visibility, 8wks

Full-Funnel & Demand Gen

From ads to landing pages, CRM, and WhatsApp, through to sales, with multi-touch attribution across every stage.

829+ leads at AED 17 CPL

App Growth & ASO

iOS & Android store optimization, closed-loop retargeting funnels, and cross-platform attribution.

188% paid-subscriber growth, 6mo

AI Marketing Automation

Self-built n8n + AI agent systems running site generation, SEO fixes, and lifecycle email end-to-end.

90% faster lead response
Trusted By

Enterprise clients & brands

PayoneerAl Masraf Islamic BankingNational Bank of Fujairah DAFZDIEZAQUA DevelopmentsLamsaCX Unicorn DMCC PayoneerAl Masraf Islamic BankingNational Bank of Fujairah DAFZDIEZAQUA DevelopmentsLamsaCX Unicorn DMCC
More Verified Wins

Additional results

Video creative view counts for AQUA and Golden Visa campaigns

Creative scaling

AQUA: 23 to 102K views (4,435% growth). Golden Visa: 28 to 46.5K views (1,660% growth), same creative, systematic testing.

Email campaign open and click-through rate performance table

Custom-coded email

Up to 74.21% open rate and 45.85% CTR on segmented, custom-HTML lifecycle campaigns, several multiples above industry benchmark.

Google Ads overview showing 5.96M clicks and 1.28M conversions

Full-funnel Google Ads

5.96M clicks and 1.28M conversions at AED 0.28 average cost-per-conversion on a 77 AED product (Lamsa).

AI-Native Marketing

Most marketers use AI. I build the AI.

A lot of "AI-native" claims mean someone types prompts into ChatGPT. Mine means I design, build, and self-host the actual agent systems, orchestrated through OpenClaw, my personal automation layer running on n8n, Claude AI, and Gemini AI. This site itself is proof, not a metaphor: every page was generated and deployed by AI agents I built and operate end-to-end.

This website

Generated, coded, and deployed by AI agents I built and directed, not a template or a page builder. Content, design, and SEO/AEO/GEO structure all run through the same pipeline.

WhatsApp & lead-response automation

A 92-node n8n + Gemini AI system that qualifies and routes real-estate leads over WhatsApp and Telegram in 6 languages, 24/7, cutting response time from ~4 hours to under 5 minutes.

Meta Ads + Google Ads, connected

An agentic optimizer that ingests both platforms' data side by side, flags underperforming ad sets and creatives, and generates prioritized fixes, no more checking two dashboards separately.

Email automation

Custom-coded, segmented lifecycle email planned and sent by the same agent stack, up to 74.21% open rate and 45.85% CTR, several multiples above industry benchmark.

On-page SEO/AEO/GEO fixes

Agents audit live pages and apply on-page SEO, AEO, and GEO fixes directly, plus auto-install GTM, Meta Pixel, and CAPI. 100+ automated checks a day, no manual intervention.

Outbound lead discovery

Finds, enriches, and scores prospects, then triggers personalized AI-written outreach over email and LinkedIn, logged straight to CRM. Stack: n8n, Apollo, Gmail, Notion.

Skills & Tools

Everything I use, at a glance.

For recruiters and hiring managers scanning fast: the full stack across strategy, platforms, and the AI systems I build myself, not just prompt.

Marketing & Strategy

Full-Funnel GrowthSEOAEOGEODemand GenCROASO

Ad Platforms

Google Ads (PMax)Meta AdsLinkedIn AdsTikTok AdsSnapchat AdsGoogle My Business

AI & Automation

OpenClawn8nClaude AIGemini AIChatGPTAutonomous Agents

Analytics & Tracking

GA4GTMMeta CAPIFirebaseAppsFlyerSearch Console

CRM & Lead Ops

WhatsApp AutomationEmail/SMTP AutomationApolloLead Scoring

Web & Deployment

HTML/CSS/JSVercelGitHubSchema.org / JSON-LD
How I Work

Audit first. Own the numbers. Move async.

Audit-first onboarding

First two weeks on any account go to establishing real baselines, platform dashboards, not vanity metrics, before touching budget or creative.

Direct ownership

I prefer end-to-end ownership of a channel or client relationship over hierarchical approval chains, data-driven decisions, made fast.

Remote & async-first

Used to running multi-market, multi-language programs (EN/AR/RU/ES/PT) across EMEA, APAC, and Americas time zones without close supervision.

Small-to-mid teams

Most effective embedded in lean teams where one person can own a channel end-to-end, from strategy through execution to reporting.

Career

Experience

Apr 2026 – Present

Senior Marketing Manager

CX Unicorn DMCC, Dubai
  • Primary marketing POC for Payoneer across EMEA, LATAM, USA & APAC, multilingual WhatsApp, email, in-person reviews
  • Directing enterprise marketing for Al Masraf Bank, NBF, DAFZ, and DIEZ, hands-on across Google Ads (PMax) and Meta Ads, not just strategy
  • DAFZ SEO visibility 31.61% to 37.67%; GEO cited pages 20 to 48 in 8 weeks
  • Extending account management with self-built AI agents for landing pages, tracking, and lifecycle email
Apr 2025 – Mar 2026

Growth Marketing Manager: Performance & Strategy

AQUA Developments, Dubai
  • Directed $90K/month across Google Ads & Meta Ads for high-net-worth B2C investor audiences (GCC, UK, US)
  • Built full-funnel acquisition engine generating 829+ qualified leads at AED 17 CPL
  • Spearheaded international roadshow campaigns including the Harrods London investor showcase
Mar 2024 – Apr 2025

Digital Marketing Manager + Marketing Lead, AI & Metaverse Products (concurrent)

Dubai Verse Cup / AI Vista, Dubai
  • Owned multi-channel paid acquisition for iGaming vertical clients, compliance-aware creative
  • Led go-to-market marketing for an AI/metaverse product line, positioning, paid social, community growth
Jan 2022 – Feb 2024

Digital Marketing Lead: App Growth

Lamsa, UAE
  • Grew paid subscriber base 188% in 6 months (17,334 to 50,036) via closed-loop acquisition funnel
  • Owned ASO across iOS App Store and Google Play
  • Directed Google Ads campaigns generating 5.96M clicks, 1.28M conversions at AED 0.28 avg. cost-per-conversion
Jan 2020 – Jan 2022

Digital Marketing Executive

Yogi Group, Dubai
  • Led influencer marketing for YoFixes, scaling monthly revenue 30x (AED 10,000 to 300,000+)
  • Managed a multi-industry agency portfolio spanning real estate, construction, and luxury fashion
Jan 2026 – Present (concurrent)

Freelance Performance Marketing Consultant

Independent, UAE

Runs Meta & Google Ads for independent UAE clients across aesthetics and healthcare verticals, full write-ups on the freelance page ›

FAQ

Frequently asked

What is Chirag Variya's paid media budget experience?

$90K/month across Google Ads and Meta Ads for AQUA Developments, targeting high-net-worth B2C investor audiences across GCC, UK, and US markets.

What GEO (Generative Engine Optimization) results has Chirag Variya achieved?

For DAFZ: GEO-cited pages grew from 20 to 48 and unique AI searches from 96 to 194 in 8 weeks, one of the first verified GEO results in the UAE market, spanning Google SGE, ChatGPT, and Perplexity.

What AI marketing automation has Chirag Variya built?

OpenClaw, a self-hosted autonomous agent layer (n8n + Claude AI + Gemini AI) that generates websites (this one included), automates WhatsApp and email outreach, connects Meta Ads and Google Ads for AI-driven optimization, applies on-page SEO/AEO/GEO fixes, and cut one client's lead response time by 90%.

Which enterprise clients has Chirag Variya worked with?

Payoneer (EMEA/LATAM/USA/APAC), Al Masraf Islamic Banking, National Bank of Fujairah, DAFZ, and DIEZ.

Is Chirag Variya available for full-time senior marketing roles?

Yes, based in Dubai, UAE, open to remote-first senior marketing roles in any timezone, including APAC/UTC+7.

What is a GEO (Generative Engine Optimization) expert and why does it matter for hiring?

A GEO expert optimizes content to be cited inside AI-generated answers (Google SGE, ChatGPT, Perplexity), not just ranked in search. Most people claiming GEO experience are describing theory, not results. Chirag has documented, dashboard-verified GEO results for a UAE government entity, reports available on request.

Is Chirag Variya an AI-native performance marketing manager?

Yes, he builds the AI agent systems (n8n, Claude AI, Gemini AI) that automate site generation, SEO/AEO/GEO fixes, and lifecycle email, on top of hands-on channel execution.

Get In Touch

Open to remote senior marketing roles.

Full-funnel growth, performance marketing, or AI marketing automation leadership, based in Dubai, working async across EMEA, APAC, and the Americas.