LinkedIn Top Digital Marketing Voice

Chirag Variya

Digital Marketing Expert

6+ years driving growth across MENA. Google & HubSpot Certified. Data-driven, platform-agnostic, results-obsessed.

6+Years Experience
15+Clients Served
AED 361K+Ad Spend Managed
5.96MClicks Driven
View Case Studies
Chirag Variya
LinkedIn Top Digital Marketing Voice profile

LinkedIn Top Digital Marketing Voice

Recognized for contributions to the digital marketing community. Featured across UAE Stories and industry publications.

Case Studies & Results

Real results from real campaigns. All numbers verified from platform dashboards.

SEO & Organic

DAFZ SEO visibility dashboard

DAFZ - SEO & AEO/GEO

2026

SEO visibility improved from 31.61% to 37.67% (+11.5%). Keyword rankings grew to 36 in Top 3, 66 in Top 10, 74 in Top 20, and 83 in Top 100.

37.67%Visibility
+11.5%Growth
36Top 3 KW
83Top 100 KW

DIEZ - SEO (In Progress)

2026

Developing keyword authority for Dubai Integrated Economic Zones' freezone services. Strategy covers technical SEO, content architecture, and competitive gap analysis across Arabic and English search. Full metrics to be published upon campaign completion.

Active Engagement

Google Ads

AL MASRAF Google Ads

AL MASRAF - PMAX (EN + AR)

May 1-19, 2026

Bilingual Google PMAX for Al Masraf Islamic Banking. English + Arabic audiences with Maximize Conversions bidding. Performance Ads Optimization across two periods.

English - May 1-19
172.7K Impr. AED 4,835 Spend 376 Conv. 20.0% Interact.
Conv +144% Interact. +26.6% CPC AED 0.14
Arabic - May 1-19
288.2K Impr. AED 4,842 Spend 308 Conv. 9.7% Interact.
Impr +58.8% Conv +58.0% CPA AED 15.72

Meta Ads

NBF MIITE 2026 creative campaign

NBF - Make It In The Emirates 2026

May 4-7, 2026

National Bank of Fujairah at MIITE 2026 (Abu Dhabi). Multi-asset creative strategy driving 22.3K to 76.4K views per creative variant across 5 story/feed placements.

76.4KTop Creative View
5Creative Variants
22.3KMin Views

NBF - Brand Awareness & Engagement

2026

Ongoing Meta Ads across Facebook and Instagram for National Bank of Fujairah. Campaign mix covers brand awareness, retargeting, and engagement objectives. Managing creative strategy and audience architecture across multiple ad sets.

Active Campaign

Social Video Performance

Email Marketing

Email Marketing Performance

All Campaigns

Email campaigns across multiple clients. Open rates from 17% to 74%, CTRs from 1.6% to 45%. Best campaign: 354 recipients, 74.21% open rate, 45.85% CTR.

74.21%Best Open Rate
45.85%Best CTR
354Top Recipients

Additional Experience

Full-Funnel Performance Marketing

6-Month Engagement

End-to-end digital marketing for a kids EdTech app across MENA - Google Ads (Search, PMAX, Display), Meta Ads, GA4 analytics, and conversion optimization. Delivered exceptional scale at sub-0.30 AED CPA.

5.96MClicks Driven
1.28MConversions
AED 0.28CPA
+188%Paid User Growth
156KMeta Link Clicks
AED 0.02Meta CPC
4.5KGA4 Users
+42.9%User Growth (GA4)

Trusted By

Direct client portfolio - performance marketing, account management & strategic consulting across MENA.

NBFNational Bank of Fujairah
AL MASRAFIslamic Banking
DAFZDubai Airport Freezone
DIEZDubai Integrated Economic Zones
PayoneerWhatsApp Marketing & Account Mgmt
LamsaKids EdTech App (MENA)
AQUA PropertiesDubai Real Estate

Industries

Sectors where I've delivered measurable results.

AI Automation
Government
Banks
Real Estate
Clinics
Education
Retail
Hospitality
Fashion

Ad Platforms

Platforms I've planned, executed, and optimized campaigns on.

Facebook AdsFacebook Ads
Instagram AdsInstagram Ads
Twitter/X AdsTwitter/X Ads
LinkedIn AdsLinkedIn Ads
Snapchat AdsSnapchat Ads
TikTok AdsTikTok Ads
Google AdsGoogle Ads
YouTube AdsYouTube Ads
Apple Search AdsApple Search Ads
Power BIPower BI
Google My BusinessGoogle My Business

AI & Marketing Automation

Smart automation stack built for real marketing results. AI-powered systems that replace manual work with scalable intelligence.

🤖

AI Email Outreach

Autonomous prospecting system that researches companies, scores leads, drafts personalized emails, and sends them via SMTP. Runs daily without human input.

Lead Scoring Personalization SMTP Integration Auto-Followup
📊

Automated Ad Intelligence

AI agent connected to Meta Ads API (135+ tools). Analyzes campaign performance, identifies optimization opportunities, and generates data-driven recommendations.

Meta Ads API Campaign Analysis Performance Audit MCP Integration
🌐

SEO & AEO/GEO Automation

AI-driven search optimization pipeline: keyword research, content brief generation, and AI answer engine optimization for Google SGE and Bing Copilot.

Keyword Research Content Briefs SGE Optimization Rank Tracking
📱

Social Media Automation

AI content pipeline that researches trending AI tools, drafts Tom Dorr-style posts, and publishes autonomously. Reply agent engages with key accounts.

Content Research Auto-Publishing Engagement Bot Trend Monitoring
👁️

Market Intelligence (OSINT)

24/7 monitoring system tracks competitors, detects changes in real-time, builds knowledge graphs, and runs sentiment analysis on target entities.

Change Detection Sentiment Analysis Knowledge Graphs Real-time Alerts
🧠

Predictive Analysis

Superforecasting engine with Brier scores, confidence intervals, and scenario modeling. Helps businesses make data-backed decisions with quantified uncertainty.

Superforecasting Scenario Modeling Brier Scoring Trend Prediction

AI Models Used

🧠

DeepSeek V4 Flash

Primary orchestrator - powers daily automation, email outreach, cron jobs, and multi-agent coordination

Gemini (Flash & Pro)

Free-tier heavy lifting for research, video generation, image analysis, and embedding search

🎯

Claude Sonnet / Opus

Complex reasoning, strategic planning, copywriting, and high-stakes content decisions

🌍

GPT-4o / Qwen 3.5

Fallback models for content generation, multi-language support, and diverse reasoning tasks

💎

Granite / Haiku

Budget-tier models for simple formatting, basic Q&A, and low-complexity tasks at near-zero cost

Platforms & Tools

⚙️

OpenClaw

Agent orchestration framework - manages cron schedules, browser automation, MCP servers, and multi-agent coordination

💻

Claude Code

AI-native development environment - builds and deploys full-stack apps directly from terminal prompts

🤝

Claude Cowork

Collaborative AI coding workspace for pair programming, debugging, and rapid prototyping

🔌

MCP Protocol

Model Context Protocol connecting AI agents to 135+ Meta Ads API tools, web data, and external services

🌐

Browser Automation

AI-controlled Brave browser for web research, form filling, social media posting, and checkout monitoring

🔄

n8n Workflows

Automation bridge connecting AI agents with CRMs, email, databases, and webhook-triggered actions

📡

OpenFang Sidecar

Background daemon running 9 specialized AI hands (browser, researcher, trader, collector, lead gen, etc.)

📊

Analytics & SEO APIs

Automated GA4 reporting, rank tracking, keyword research, and visibility monitoring integrations

🚀

Vercel

Instant deployment pipeline - push code and go live in seconds with custom domains and automatic HTTPS

100+Daily Automated Checks
24/7System Uptime
5Active AI Agents
99.9%Task Completion Rate

Certifications

Industry-recognized credentials.

Google Ads Display Certification
Accenture Digital Marketing
Google Ads Display Google Analytics Google Digital Garage Google AI Fundamentals HubSpot Digital Marketing Apple Search Ads Accenture Digital Marketing

Press

Media features.

UAE Stories article

UAE Stories

"Mastermind Behind MENA's Digital Success" - Nov 27, 2024

UAE Stories article

UAE Stories

"How a College Experiment Sparked a Digital Marketing Career"

Campaign Types

Six campaign objectives I've executed across platforms.

1

Brand Awareness

Increase awareness in specific geolocations

2

Traffic

Drive traffic to site or landing page

3

Lead Based

Capture leads via custom forms

4

App Install

Drive downloads and convert to paid subscribers

5

Engagement

Build custom audiences for retargeting

6

Retargeting

Convert warm audiences with lookalikes

Let's Work Together

Driving growth across MENA - one campaign at a time.

+971 56 711 4210